In an effort to combine fashion and sustainability, ÉTERNEL focuses on recycling and renewal operations that reduce the environmental impact of the industry. Through a series of environmentally friendly initiatives, the company is leading the way in how to reduce waste and make the world of fashion a more sustainable place.
With every purchase at ÉTERNEL, customers receive their products in a designed jute bag, which is not only packaging but also a product in itself. The bag, which is made of reusable materials, offers a smart solution for everyday use that reduces the need for disposable bags, which improves the potential for protecting the environment.
Also, instead of printing receipts that could be wasted, ÉTERNEL uses digital receipts that are sent directly to customers' email inboxes. This solution not only saves paper, but also allows customers to store and manage their documents digitally, which increases convenience and effectiveness.
In addition, in cases where there is still a need for printing, ÉTERNEL undertakes to use only recycled paper. The company understands that technological progress still does not allow to completely get rid of printing, but every small action can contribute to improving the environment.
Finally, in order to reduce the amount of carbon burned during deliveries, ÉTERNEL partners with a leading courier company that organizes and coordinates the deliveries. This method reduces emissions and reduces air pollution, while helping the overall effort to preserve the planet.
ÉTERNEL's ambition to combine style with sustainability demonstrates that it is possible to fight pollution and waste while maintaining quality and elegance. The company continues to be a role model in the field of existing fashion, and leads the way to a greener and more conscious future.