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Over the past few years, sustainability has become a central issue in debates surrounding the environment, the economy and society. It is also the founding value for everyone at Eternal.
The negative impact of the fashion industry on the environment has increased exponentially in recent years and the fashion supply chain is now one of the biggest culprits of pollution, driven by carbon dioxide emissions and massive water supply use. For every kilogram of cotton clothing produced, 3.6 kg of CO2 are emitted and 6,000 liters of water are used. Based on the principles of the circular economy, ÉTERNEL aims to take a more conscious and responsible approach to fashion by providing a reliable platform for selling and buying of second-hand luxury items quickly and easily, reduce waste and breathe new life into pre-loved luxury items.
The most sustainable garment is the one that already exists.
This is the real power of the circular economy.
By buying and selling existing items we manage to prevent up to 90% of the emissions related to the production of the fashion industry.
Every item sold or bought through ÉTERNEL contributes to our goal of inspiring a widespread circular economy and creating a future of sustainable fashion.
These are the actions that ÉTERNEL is doing to reduce and reduce waste
- Our bags are actually another bag you receive as a gift made of jute for convenient and reusable use.
- Receipts are sent to email only because why print when you can just save it on your computer.
- Use of recycled paper only: it is true that the progress is not here yet, but when we are committed, we print on recycled paper only.
- Reduce errands, less carbon: we work in collaboration with a leading courier company that makes sure to centralize the errands and thus reduce the amount of carbon burned and thus reduce air pollution.
Our ambition is to improve, to contribute to the protection of the planet and to do it in style.